Our Story


As a second generation wine store owner, one of the founders was challenged to grow his store’s presence online as more and more of todays customers shop online for their wine and spirit purchases.

The problem store owners in the industry are facing in online shopping is high bounce rates, conversion that is far too low, and customer service that’s nonexistent when the sales associate becomes displaced through website purchases.

Born out of true frustration and a relentless desire to benefit the entire industry, sparkedIT was built to be the premier tool for all wine store websites. The technological innovation can drive conversion 300-500%, lead to more customers remaining on the page to finalize their purchase, and lead to more money coming in.  Today’s customers demand a better web-browsing experience or they will go elsewhere to make a purchase decision. Our technology brings your customers high quality information and access to authentic reviews that is guaranteed to leave with you more repeat, loyal customers.